Collection: .

DAWN is our first collection, releasing in April, 2021 as part of the launch. The collection features a series of earth colored "Original" tee shirts with a front and back print. The front reads "ØPTIMIST State of Mind," while the back features one of Bruce Lee's eye-opening quotes, "Øptimism is a faith that leads to  success." The DAWN collection is significant to the brand because it is our introduction to the world. It sets the tone for the movement and provides insight to what the future of this company has to offer.

Sorry, there are no products in this collection